The Importance of Tracking Mail Results & More

The Importance of Tracking Mail Results & More

If you’re in the direct mail marketing business you probably know how effective this advertising method is. But: You probably also know how difficult to track results from it is. We were thrilled by Postcard Pro’s invitation to do a Live Interview with Jordan...

Direct Mail For 2017

Direct Mail For 2017

How did 2017 come upon us so quickly? Time is flying, so we need to get started on planning direct mail campaigns for 2017. I really do mean planning, too. It takes time to plan an effective direct mail campaign. Before we start, let’s look at what we will not do in...